How to Set Sales Goals That Actually Stick: From Vision to System (Money Monday)
Episode
10 min
Read time
2 min
Topics
Leadership, Sales & Revenue, Crypto & Web3
AI-Generated Summary
Key Takeaways
- ✓Three Goal Categories: Organize goals into to-have (acquisitions like houses or cars), to-be (personal evolution like becoming sales manager), and to-do (experiences and bucket list items) for comprehensive life planning.
- ✓Discipline Definition: Discipline means sacrificing what you want now (easy prospecting avoidance) for what you want most (your bigger goals), requiring clear compelling reasons to push through rejection-dense sales work daily.
- ✓Five Goal Questions: Define what you want, set a twelve-month deadline, ensure it's attainable, assess your desire level, and create a daily system because you fall to your systems level, not rise to goals.
What It Covers
Jeb Blount explains how to set personal sales goals across three categories and build systems to maintain discipline through rejection and grinding work.
Key Questions Answered
- •Three Goal Categories: Organize goals into to-have (acquisitions like houses or cars), to-be (personal evolution like becoming sales manager), and to-do (experiences and bucket list items) for comprehensive life planning.
- •Discipline Definition: Discipline means sacrificing what you want now (easy prospecting avoidance) for what you want most (your bigger goals), requiring clear compelling reasons to push through rejection-dense sales work daily.
- •Five Goal Questions: Define what you want, set a twelve-month deadline, ensure it's attainable, assess your desire level, and create a daily system because you fall to your systems level, not rise to goals.
Notable Moment
Blount reveals the Sales Gravy Podcast has run continuously for twenty seasons, starting with a microphone under a blanket and now operating from professional studios.
Episode Transcript
This is Jeb Blunt, and it's Money Monday on the Sales Gravy Podcast. Make money, money, money, money. Make money, money, Money makes the world go round. I'm a talk around town. Remy gave me the sound. Red pocket. Alright. It's Monday and not just any Monday. This is an awesome Monday because it's the very first Monday of the new year. And it's also a very special day for me because this podcast episode kicks off our twentieth season. It's hard to believe that we've been producing The Sales Grade Podcast continuously for twenty years. And over the last twenty years, thanks to you, our incredible audience, we've consistently ranked as the number one most listened to sales podcast in markets all over the globe. Now, I remember my very first podcast episode all those years ago. I produced it with a microphone that I bought at Guitar Center, and I did it under a blanket for sound suppression. And today, we produce our podcast in professional studios at Sales Gravy and have a full time production team on staff to ensure we're giving you the highest quality sound and content possible. Now though a lot of things have changed on the Sales Groovy Podcast over the past twenty years, what hasn't changed is my unwavering focus on making the complex simple by cutting through the noise, eliminating the fluff, and giving you the basics and fundamentals that actually work in the real world. The good news is we've got a ton of new episodes and bonus content coming your way in 2026. So be sure to subscribe on your favorite podcast app and tune in to listen every single week. Now today, we're gonna be diving into personal goal setting. And when I think about personal goals, I usually break them down into three buckets, to have goals, to be goals, and to do goals. To have goals are the things that you want to acquire or buy, those cool toys that you get with those commission checks. Whether it's a house, a new car, or building up your savings, to have goals are about acquiring something that enhances your life. To be goals are about evolving into the person that you want to become. Maybe you wanna be a sales manager or if you're a manager, you wanna be the director or the VP of sales, or you might wanna go back to school for a degree or an MBA, or or you wanna be a better spouse, a better leader, or a better peer. Maybe you wanna be a president's club winner or be recognized as an expert in your industry. Whatever it is, to beat goals help you level up as a person and a professional. And to do goals, these are your experience goals, your bucket list goals that create lifelong memories. But why set goals at all? Well, number one, goals massively increase the likelihood that you'll actually achieve the things that you …
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“Blount reveals the Sales Gravy Podcast has run continuously for twenty seasons, starting with a microphone under a blanket and now operating from professional studios.”
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