This week, How I Built This explores what happens when founders must reinvent their business to survive. In one episode, the Murray brothers discuss how Vineyard Vines transformed from a struggling accessories company into a lifestyle brand, while in the Advice Line segment, JetBlue's David Neeleman reflects on pivoting and adapting in an industry defined by constant change. Both stories illustrate how successful founders often succeed not by sticking to their original vision, but by having the flexibility to evolve it.
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