#262 – Bootstrapping to $100,000/mo in a Crowded Market with Marko Saric of Plausible

Yo. What's up, man? I am still sore from hiking the enchantments. Did you see those messages that I sent to you, mom, about, my hike last weekend? I I glanced at them. You got you have a lot of really dope pictures of, like, mountains. Yeah. You know what the enchantments are? It's like a No. Never heard of them. It's like a sort of region in the Alpine Lakes wilderness area of Washington, kind of in the Cascade Mountains. And, my friends have been trying forever to get me to do some sort of, like, torturous outdoor climb. They wanna, like, hike Mount Rainier and just go to, like, really cold, frozen, slippery places. And so I agreed to to do the enchantments, which is not cold and frozen and slippery. It's beautiful, but it's 22 miles long. So it took me two miles long? Yeah. A month ago, when they asked me to do this, I was not in good enough shape to have done it. How long does that take to hike? 22 We woke up at, like, we woke up at, like, 3AM. We drove out there. We're on the trailhead by 06:30. And then I think we got back to the car at 08:30PM. So it was, like, fourteen, fifteen hours. So this is so this is why you canceled you canceled our meet we had a meeting at, like, 5PM the day before. Dude, I can't meet like, I I know. It was freaking I'm like, it's 5PM. Fuck god. Like Yeah. It was freaking out. A ticket. No. I need a lot. I it was mostly just mental preparation. I'm just, like, I wrote down all my passwords and stuff, and I sent some, like, delayed emails in case I died. You would get, my passwords. What? Are you serious? I was just I was just not right. I mean, like, one part of it was this it's this part called Asgard Pass, and it's 2,300 feet of elevation in a mile. It's just one mile of the 22 miles. It's like walking up the stairs to a a 230 story building. Like, I wasn't sure I was gonna make it back from like, you get halfway. It's like a like, you don't really have any options. Like, you've got, like, helicopter rescue. You know? And someone did die. Someone died, like, a week before we went out there on Asgard Pass trying to hike it and and just, like, didn't didn't make it. Is this one of those is it is this one of those, like, you you remember that someone you saw that someone died, like, a week ago, but it happens really rarely? Or is it, like, yeah, every week, someone someone goes to ask that person dies? I didn't wanna look up the stats, man. I knowing one person died was enough. But it ended up being really fun. I was really impressed with myself. I've been doing, …