What's Working For Us In Marketing Right Now?

One marketing experiment that we're running is instead of spending money directly on ads, spend that money to acquire the property that already has the visitor base or user base that uses the product even if they don't need it. Strategy for you. Yeah. We've been doing that for years, but we're going back to it. Yeah. Like, I don't know the company name. I think we just bought something for $30,000. We reviewed the product. Product was great. We're like, cool. Demolish it as users, integrate it, and move on because it was cheaper to do that than it is to send traffic to ads and get that. You can try to buy a lot of these failing, SEO tools in the next few years if they don't work out. Not adapting. Yeah. And another thing that we've been doing on our marketing is corporate webinars. Mhmm. So when I say corporate webinars, we now do outreach to corporations about interesting topics that we know that they'll wanna hear about. And we usually Bless you. Bless you. We usually do that around planning Mhmm. Because a lot of corporations, you know, when their, cycles are over because they're publicly traded. Mhmm. So reach out to people in marketing and offer, you know, virtual webinars just to their own Mhmm. Teams for free. Yep. And we've been doing a lot help them with their planning, and people would love to have you think for them. Right? Yes. Yeah. And we've been finding that to work extremely well for us to get us in the door and get more business. That makes sense. And what what how many people typically attend, like, from the corporate team? Corporate team, depending on the time and the region, anywhere on the low end, like, thirty, forty people on the high end, maybe few 100 people. Mhmm. That's great. And this is just the marketing departments. It's it's sometimes maybe every once in a while you'll get, like, exact run come in, like, from finance or a CEO, but it's usually just only marketing. Yeah. I mean, a lot of this goes back to it's you mentioned okay. The Everbold deal. Okay. In person. Okay. You mentioned the in person things you do when you're like these little mini events that you do. Okay. This one is also like an event too. You might do it virtually. You might do it in person, but it, a lot of it comes down to in per like this, to me, this is all a form of live streaming because you're spending a lot of time with these people and you're building a deeper relationship. And that's why we've even talked about live streaming. So Yeah. I I think live streaming is a good channel. But, yeah, I would say for next year, the main things that we're gonna end up doing, you know, we'll double down on our experiments from the roundtables. Mhmm. We'll double down on …