HIGHLIGHTS: Fabricio Bloisi - CEO of Prosus

What It Covers

Fabricio Bloisi, CEO of Prosus, explains how the company builds interconnected tech ecosystems across Latin America, India, and Europe — serving 1.5 billion customers — using AI-driven operations and internal startup methodology to drive growth.

Key Questions Answered

• •Jet Ski Innovation Model: Deploy teams of 5–10 people to test 20–30 versions of an idea rapidly, spending minimal capital before scaling. This replaces the traditional model of committing $1 billion to a single unproven concept, eliminating year-long timelines with no guaranteed return.
• •AI Operational Maturity at iFood: iFood runs entirely on AI for personalization, anti-fraud, push notifications, and CRM — resulting in lower marketing spend than competitors and higher customer satisfaction scores. An internal platform called Token gives every employee access to AI agents for their specific role.
• •Executive-Level AI Literacy: Bloisi mandates that all senior executives, including CEOs of $5–10 billion business units, complete hands-on programming courses. When leaders directly build AI agents, they recalibrate their ambitions upward and set substantially larger organizational goals.
• •Autonomous AI Organizations: Since December, it has become technically feasible to encode a company's institutional intelligence into AI systems capable of operating independently for one to three days. Prosus currently has 20,000 employees building agents, targeting 200% company-wide efficiency gains rather than individual productivity improvements.