This week, Startups For the Rest of Us digs into the practical mechanics of customer acquisition, exploring the differences between written and verbal ad copy and how to effectively reach audiences with low awareness of your product. Rob Solo tackles listener questions that get at the heart of early-stage marketing challenges, offering concrete guidance on converting prospects who don't yet know they have a problem.
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This Week in Startups For the Rest of Us (May 11 - May 17, 2026)
1 episode · May 11 – May 17
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