American soccer will experience meaningful growth in viewership and participation following the 2026 World Cup
“I think there will be a little bit of a meaningful, bump. I'm personally very sad that this tournament is over. On the talent development side, of course, I think there is a lot that remains to be figured out. But as far as Americans watching this game and when we look back on ten years and say American soccer changed this summer, I think this is the best shot it's had in a very long time.”
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Our resolution criterion
disputableSoccer viewership and participation metrics in the US show measurable increase in the 12 months following July 2026 World Cup
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