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OpenBusiness & Startups· Tier A · dated & mechanical

Scott Galloway predicts Aura will be well received when it goes public later this month (September 2026).

Scott Galloway · The Prof G Pod · Sep 12, 2026

“I believe Aura, which has built a moat filled with forty two billion hours and counting of longitudinal first party user data, will be well received when the firm goes public later this month.”

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Our resolution criterion

disputable

Aura's IPO occurs and receives positive market reception (measurable by first-day trading performance, analyst ratings, or stock price movement relative to offering price)

Target: Sep 30, 2026Dispute this

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