Blogging Isn't Dead

Welcome to Rework, a podcast by thirty seven signals about the better way to work and run your business. I'm your host, Kimberly Rhodes. If you've listened to the Rework podcast at all, you've heard our cofounders, Jason Fried and David Heinemeier Hanssen talking about hiring great writers. We also say we should out teach the competition, and these two things come together in many ways, and one of them is our developer's blog. To talk about it, I brought our principal programmer, Jorge Manrubia, to talk all about it, how it got started, what we're doing on it now, and how it has helped us as a company. Jorge, welcome to the podcast. Hey, Kimberly. Thank you. Thank you so much for having me. Hey. Before we jump in, tell us a little bit about you, what you do here at thirty seven signals, how long you've been here, and then we'll dive into the developer's blog. Sure. So I'm a principal programmer in the product team. So I work on thirty seven signals product. And I've been working, for Thirty seven Signals for over five years now. Very nice. Okay. So we've linked a couple times over the years in the podcast to the developer's blog, to particular blog articles that have been written. Kind of tell me the history of it. How did it get started? How did it come to be? Sure. You know, after I joined the company, I think there was already this desire in the team for technical folks to have a place to write about technical content. So there are three technical teams in the company. We can say we have parameters, we have designers, and we have ops, which are system administrators. And I think that it was a a shared feeling that we all wanted to have a place to to share our opinions because because thirty seven signals is a company of builders. We like building things, and we, like, tell the world about what we build. So back in the day, thirty seven signals had this very popular blog for the company called signals versus noise. Right. And I used to be a huge fan of it because it shared, like, technical posts, but also business posts, how to work posts, so all sorts of of content. And, well, I was among the the many fans of that blog. So eventually, the company stopped, or or closed the signal versus noise, so we didn't have a place to to write what our thoughts. And, well, a group of folks got together and decided to launch a new place. Of course, with David and Jason being very keen about having that in place. Right. On this blog, tell me who contributes to it. I know you mentioned there's several different teams. Is everyone writing on it? I know I looked and you have several articles on it, but who kind of can contribute to that dev blog? Sure. Actually, …