From Ideas to Execution: A Creative Workflow w/ Jeffrey Madoff (TPS596)

Thanks to Shopify for supporting the productivity show. Shopify is a platform designed for anyone to sell anywhere, giving entrepreneurs like ourselves the resources once reserved just for big business. Sign up for your $1 per month trial period at shopify.com/tps. Welcome to the Productivity Show, a podcast by Asian Efficiency to help you maximize your productivity so you can get the important things done without having to sacrifice your health, family, and things that matter to you. We've helped tens of thousands of people save time, be happier, and become more productive. Today, Tan is joined by Jeffrey Madoff, and he's the founder of Madoff Productions based in New York City. His company has produced commercials for brands such as Ralph Lauren, Victoria's Secret, Tiffany, and other big name brands you've heard of. He also teaches at Parsons School for Design a course on creativity that is also today's topic for the podcast. Tan asked Jeffrey as a creative how he turns ideas into work of art, how to fuel your creativity, how to make a living off of your ideas, and of course, how he gets stuff done. You can find links to everything that we share in the show notes by going to the productivityshow.com and now, on with the show. Alright. So I have a very special guest here today, Jeffrey Madoff. How are you today, Jeffrey? I'm good. Thank you. Thanks for having me on. I'm really excited to chat with you here today because I've heard your name come up many times in my friend circles, and we recently got connected through one of our mutual friends, Chris. And before we start diving into your story and creativity and how we can be more productive and organized and get the most out of our own lives, one of the things we always like to start off with with our guests is have them share some of their favorite resources as of lately. So would you mind maybe sharing three resources that you really enjoyed as of lately? Sure. So I have Gmail, which many people do, and I don't like Gmail. I hate the threads, and I hate that I have to be, like, hyper aware of not to reply all, you know, and not to make certain mistakes. But there's a feature with it that I recently found out that I have been using obsessively since, and that's the tasks. So as a constant reminder to myself of things that I have to accomplish, I set up those tasks. So whenever I open up my emails, I see those things that still need completion and, you know, they go into an archive once you have. And I didn't actually know that existed. And since I found out that existed, it's really been revelatory because it keeps things front of mind because I used to have Post it notes where I'd send myself emails and they were in, like, four or five different places. …