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Stop Waiting to Feel Motivated: How Activity Cures Any Sales Slump (Money Monday)

9 min episode · 2 min read

Episode

9 min

Read time

2 min

Topics

Career Growth, Productivity, Health & Wellness

AI-Generated Summary

Key Takeaways

  • Activity threshold: Meeting the minimum activity standard (55 calls daily) produces minimum results. When performance lags behind personal goals, daily activity must exceed the team average — not match it. Raising the target by even 20 calls per day can shift pipeline momentum measurably within weeks.
  • Controllables focus: Salespeople cannot control who answers, budget cycles, or decision timing, but they can control outbound call volume, email frequency, follow-up cadence on ghosted deals, and LinkedIn outreach. Redirecting energy exclusively toward these controllables prevents motivation from eroding during slow periods.
  • Physical activity reset: Body movement directly influences sales energy and mental focus. Scheduling exercise before work, walking during lunch, or playing recreational sports like pickleball outside work hours rebuilds the confidence and stamina needed to sustain high-volume prospecting through extended slumps.
  • Micro-reward system: Marking activity targets met on a physical calendar or rewarding appointment bookings with small treats (like an afternoon coffee) creates a feedback loop that rebuilds confidence incrementally. Confidence then drives consistency, which sustains the elevated activity levels needed to exit a slump.

What It Covers

Jessica Stokes shares how she reversed a six-month sales slump early in her career by increasing daily call volume from 55 to 75, climbing from last to fourth place on an eight-person leaderboard within ninety days.

Key Questions Answered

  • Activity threshold: Meeting the minimum activity standard (55 calls daily) produces minimum results. When performance lags behind personal goals, daily activity must exceed the team average — not match it. Raising the target by even 20 calls per day can shift pipeline momentum measurably within weeks.
  • Controllables focus: Salespeople cannot control who answers, budget cycles, or decision timing, but they can control outbound call volume, email frequency, follow-up cadence on ghosted deals, and LinkedIn outreach. Redirecting energy exclusively toward these controllables prevents motivation from eroding during slow periods.
  • Physical activity reset: Body movement directly influences sales energy and mental focus. Scheduling exercise before work, walking during lunch, or playing recreational sports like pickleball outside work hours rebuilds the confidence and stamina needed to sustain high-volume prospecting through extended slumps.
  • Micro-reward system: Marking activity targets met on a physical calendar or rewarding appointment bookings with small treats (like an afternoon coffee) creates a feedback loop that rebuilds confidence incrementally. Confidence then drives consistency, which sustains the elevated activity levels needed to exit a slump.

Notable Moment

Six months into her career, Stokes walked into her manager's office prepared to resign, convinced sales was not her path — only to discover the sole problem was a 20-call-per-day gap in activity volume.

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Episode Transcript

This is Jeb Blunt, and it's Money Monday on the Sales Gravy Podcast. Say make money, money, money, money. Make money, money, money, money. Hi, everyone. Welcome to this episode of Money Monday. I'm Jessica Stokes filling in this week for Jeb. Today, I wanna talk about something that every single salesperson experiences at some time in their career, the sales slump. You know the feeling. You're making calls. You're showing up. You're putting in the effort, but nothing seems to be working. Nobody's answering voicemails. Deals are falling through, and your motivation is disappearing. Suddenly, the hardest thing in the world becomes the very thing that normally drives your success, the activity. But here's the truth, and I want you to take this away from today. Activity can cure almost any sales slump. I wanna share a story from early in my career that completely changed the path of my sales success and quite potentially my life. We've all had those days where it feels impossible to focus on sales activity. Sometimes it's stress outside of work, something going on that's just keeping our mind distracted. Sometimes it's burnout from being pulled in a 100 different directions. And sometimes it's frustration because you feel you're doing all of the right things but not getting results. Sales is emotional. There are highs. There are wins. There are big commission checks. But there are also valleys. There are dry spells. There are moments when you question whether you're even cut out for this profession. And if you've ever felt that way, you're not alone. One of my biggest sales slumps happened about six months into my sales career. At the time, I was still trying to figure out whether sales was something I was good at. I had great leadership. I had solid training, and I was showing up early every day. I was engaged, and I was doing the work. And, technically, I was meeting expectations. Our company required 55 calls a day, and I consistently hit that number, sometimes even exceeded it. But while I was making sales, I wasn't making enough. And as a competitive person, that started eating at me. I watched coworkers closing big deals. I watched people win sales contests. I watched others seem to gain momentum while I was feeling stuck. And, eventually, my motivation started to fade. I started thinking, what was the point? I felt like all of the effort I was putting in just wasn't paying off. After a couple of weeks of that mindset, I convinced myself that maybe sales actually was not for me. So I made a decision. I walked into the owner's office to resign. Now this was a small family owned business, and he was the person who hired me. So naturally, I felt that I owed it to him to have the conversation. I explained everything. I told him I was frustrated. I told him maybe I just wasn't good at sales. I told him …

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