How to Plan Your Next 12 Months (And Stop Winging Your Revenue)

What It Covers

Amy Porterfield teaches her exact twelve-month business planning system that transformed her ability to predict revenue, manage teams effectively, and scale past seven figures through strategic calendar mapping and revenue goal assignment.

Key Questions Answered

• •Revenue prediction method: Assign specific dollar amounts to each launch campaign based on past conversion data, then track quarterly deficits or surpluses throughout the year to adjust future campaigns and maintain revenue targets predictably.
• •Three to five revenue drivers: Limit core offers to two or three products launched multiple times yearly rather than creating numerous offers, allowing focused improvement of conversion rates and profitability through repetition and refinement of proven campaigns.
• •Pre-launch list building windows: Schedule concentrated list-building efforts three months before major launches, including new quizzes or workshops, while maintaining consistent daily audience growth to ensure sufficient leads for conversion goals during campaign periods.
• •Content creation calendar blocking: Map ideation, outline development, recording, and editing time directly into the annual calendar before setting launch dates, preventing the common mistake of scheduling campaigns without allocating production time for course materials.