The ONE Question You MUST Ask Yourself Today with Jenna Kutcher: An EOFire Classic from 2022

What It Covers

Jenna Kutcher explains her approach to setting goals based on desired feelings rather than metrics, making self check-ins a habit, and redefining success as moving through life with ease and energy. She shares how a massage therapist's observation prompted her to write her book and why entrepreneurs avoid confronting unhappiness.

Key Questions Answered

• •Feeling-based goal setting: Set goals around how you want something to feel rather than using traditional SMART framework metrics. This approach creates goals that may not be quantifiable but reflect what truly matters in your life and business, allowing you to pursue outcomes aligned with your values instead of arbitrary numbers.
• •The avoidance pattern: Most people know exactly what they need to do in their lives but actively avoid it. Close your eyes and identify that one thing you're avoiding, then take tiny action immediately—open a Google Doc, file an LLC, or start creating that product. The difference between force and flow determines whether the timing is right.
• •Regular self check-ins: Make asking yourself how you really are a daily habit, similar to an Apple Watch breathing reminder. Check if you're enjoying your life or faking it, showing up as your best self, and deserving of your dreams. This practice becomes addictive and keeps you aligned with your authentic path rather than external noise.
• •Redefining success metrics: Success means moving through life with ease, excitement, peace, energy, and vibrance while being excited about your day. How you spend your days determines how you spend your life. This definition replaces traditional measures of worth based on output and achievement with sustainable fulfillment and presence in daily moments.
• •Social media as legacy: What you post online becomes your legacy, not just a highlight reel. When someone passes away, their social media becomes their scrapbook. Share your real life—the messy middles and insecurities—to create authentic connections and ensure your Facebook memories reflect actual moments rather than a curated false version of your existence.