Tool mentioned on podcasts
TikTok
Mentioned on 15 episodes by 4 guests across our covered podcasts.
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Who mentioned it
- Gideon ShalwickRecommended
“Short-form platforms like TikTok serve content based on viewer interest algorithms, not social connections... Gideon's Christmas video received 8 views on expected platforms but surpassed 100,000 views on TikTok, a channel he nearly skipped.”
Mentioned on: Entrepreneurs On Fire - Isaac Larian Of MgaRecommended
“Larian recommends targeting grandparents over parents for children's products, using authentic customer testimonials, and leveraging TikTok over traditional advertising channels for viral growth.”
Mentioned on: How I Built This “Instagram, Facebook, and TikTok actively scan camera rolls users have granted full photo access to, generating unsolicited content suggestions from unposted images.”
Mentioned on: The Mel Robbins Podcast“Crumbl joined TikTok in 2018 before most brands, now exceeding Starbucks and Nike's combined follower count. They created platform-specific content rather than cross-posting, championed customer reviewers by displaying their TikTok videos on in-store screens.”
Mentioned on: How I Built This