Book mentioned on podcasts
Crossing the Chasm
Mentioned on 2 episodes by 2 guests across our covered podcasts.
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Who mentioned it
- Greg StewartRecommended
“During the 2020 Texas freeze, Stewart spent days isolated reading Crossing the Chasm and emerged with a 100-page deck identifying their exact customer persona.”
Mentioned on: Invest Like the Best with Patrick O'Shaughnessy - Aaron LevieRecommended
“Levie recommends six books to predict technology market outcomes: *Positioning*, *Blue Ocean Strategy*, and *Crossing the Chasm*”
Mentioned on: My First Million