Kai Ryssdal on Why the Economy Isn’t as Strong as It Looks

What does it really mean to be a neighbor? It's just everyday people. You know, it's just people who are retired. They have a couple hours in the afternoon, so they're gonna do patrols. And it's people who are, you know, real estate agents driving around, like, trying to track how ICE is moving and alert neighbors when things are not safe. The rise of mutual aid in times of crisis. That's this week on Explain It To Me. New episodes, Sundays, wherever you get your podcasts. Episode 384. 384,000 kilometers is the average distance from Earth to the moon. In 1984, The Terminator premiered. What's the difference between The Terminator and my dad? The Terminator came back. Hold me. Go. Go. Go. Welcome to the three hundred and eighty fourth episode of the prop g pod. What's happening? I am enjoying ski week. Actually, that's not true. I fucking hate skiing. Let me just come out of the closet as someone who has, you know, tolerated skiing. I didn't start skiing until I was a senior in high school. I went on a trip. I remember it cost $53, which was a lot of money for me and my mom at the time. And skiing, I've just never been good at. I hate the cold. I hate the equipment. I'm absent minded. Everything about skiing is just, like, not my vibe. And I'm, at this point in my life, all about injury prevention, but I'm in a beautiful mountain town. I love the culture. Basically, ski for a little bit then start drinking. And I decided very early I wanted to give my kids a gift I didn't have, and that is get them on skis from when they're, like, you know, yay high, and then they'll be beautiful skiers the rest of their lives. So I've done that. I'm out. I've had it. So here I am inside, my room ordering fondue and speaking to you. Resist and unsubscribe. A quick update. I think we're onto something here, folks. And, I've been trying to figure out what drives traffic, trying to figure out attribution because I think it's fascinating what new media, traditional media, print, podcast drives the most traffic to resist and unsubscribe, which now has an aggregate 1,100,000 unique visits. If you were to try and inspire 1,100,000 unique visits to a website, you would need $4,000,000 in paid ads. We have spent zero on paid ads, which is interesting. I would I would have used Alphabet and Meta because they're monopolies. And if you wanna get something out there, you unfortunately have to use Instagram. You have to use these platforms. They would not let us buy paid ads, which I find kind of interesting, because they say it's it's political. But, anyways, even without that 1,100,000. Now what drives the most traffic, and what is the net end or attribution? And I like to think of myself as someone who's very analytical and holds …