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The Female Startup Club

Self-Made: 6 Quick Questions with Wild Things World Founder Piera Gelardi (Part 2)

14 min episode · 2 min read
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Episode

14 min

Read time

2 min

Topics

Startups

AI-Generated Summary

Key Takeaways

  • Courageous creativity multiplier: Taking huge creative risks like launching 29 Rooms for the first time inspires courageous creativity in others, creating a ripple effect where participants come alive through the experience you create.
  • Undervaluing time pattern: Creative entrepreneurs consistently undervalue their time and energy because exciting opportunities feel effortless or natural, costing potentially millions in lost revenue by working for free or undercharging for consulting and creative work.
  • Self-compassion grounding practice: Write yourself a two-minute compassion note each morning to check in with where you are that day, acknowledging that hormones, surroundings, and weather constantly change your capacity and alignment.

What It Covers

Piera Gelardi shares her motivation for Wild Things World, her most impactful marketing moment launching 29 Rooms at Refinery, and receiving a literal message in a bottle as a sign.

Key Questions Answered

  • Courageous creativity multiplier: Taking huge creative risks like launching 29 Rooms for the first time inspires courageous creativity in others, creating a ripple effect where participants come alive through the experience you create.
  • Undervaluing time pattern: Creative entrepreneurs consistently undervalue their time and energy because exciting opportunities feel effortless or natural, costing potentially millions in lost revenue by working for free or undercharging for consulting and creative work.
  • Self-compassion grounding practice: Write yourself a two-minute compassion note each morning to check in with where you are that day, acknowledging that hormones, surroundings, and weather constantly change your capacity and alignment.

Notable Moment

While debating whether to start Wild Things World, Gelardi asked the universe for a sign and found a message in a bottle from a seven-year-old about loving play and creativity.

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