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The $100 MBA

MBA2673 5 Marketing Hacks To Grow Fast That Cost $500 or Less

10 min episode · 2 min read

Episode

10 min

Read time

2 min

Topics

Marketing

AI-Generated Summary

Key Takeaways

  • Local celebrity ads: Run $50-100 weekly Facebook or Instagram ads targeting people within 50 miles using your best content to become a local expert, leading to speaking gigs, collaborations, and press coverage opportunities.
  • Customer interview content: Pay 10 customers $50 each for 15-minute recorded interviews about their experience, then repurpose into social graphics, case studies, and video testimonials that convert better than hired content writers.
  • Competitor complaint monitoring: Use tools like Mention or Google Alerts for $300 yearly to find people complaining about competitors, then offer helpful solutions converting 20-30% into customers using Nathan Barry's strategy.

What It Covers

Omar Zdenholm shares five tactical marketing strategies that cost under $500 each to help entrepreneurs grow their businesses fast with minimal budget investment.

Key Questions Answered

  • Local celebrity ads: Run $50-100 weekly Facebook or Instagram ads targeting people within 50 miles using your best content to become a local expert, leading to speaking gigs, collaborations, and press coverage opportunities.
  • Customer interview content: Pay 10 customers $50 each for 15-minute recorded interviews about their experience, then repurpose into social graphics, case studies, and video testimonials that convert better than hired content writers.
  • Competitor complaint monitoring: Use tools like Mention or Google Alerts for $300 yearly to find people complaining about competitors, then offer helpful solutions converting 20-30% into customers using Nathan Barry's strategy.

Notable Moment

Nathan Barry grew his email marketing software Kit to $45 million annual revenue primarily by monitoring competitor complaints and converting frustrated users into loyal customers through helpful outreach.

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