486: How to Side Hustle With a Full-Time Job

What It Covers

Nikayla Matthews Okome shares practical strategies for building a side hustle while working full-time, including time audits, the power hour method, weekend warrior systems, and boundary-setting techniques to reclaim wasted hours.

Key Questions Answered

• •24-Hour Time Audit: Track every hour for one day using notes app or Google Calendar to identify hidden one to two hours of wasted time, focusing on social media scrolling, over-commitment to social events, and lack of systems as primary time leaks.
• •Power Hour Method: Dedicate one focused hour daily to side hustle work, divided into twenty minutes each for deep work like content creation, growth tasks like marketing research, and admin tasks like email management, totaling seven consistent weekly hours.
• •CEO Saturday Formula: Block two to three hours on Saturday mornings for big projects like batching thirty days of content, product development, and outreach emails scheduled for Monday delivery, plus one hour Sunday for weekly planning and task scheduling.
• •Boundary Protection Strategies: Use calendar blocking for recurring lunch hours, practice saying no with phrases like "I don't have the bandwidth" or "I'm fully booked this month," and automate tasks using tools like Canva, ChatGPT, and Later for scheduling.