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Product Talk

Support System for Product Leaders

17 min episode · 2 min read
·

Episode

17 min

Read time

2 min

Topics

Productivity, Startups, Leadership

AI-Generated Summary

Key Takeaways

  • Executive Assistant Support: CPOs rarely have executive assistants despite being C-suite peers with CEO and CFO who typically do have this support. Even three to six hours weekly of calendar management, email filtering, and boundary reinforcement helps leaders who struggle with saying no delegate effectively.
  • Strategic Research Resources: Product leaders conducting strategy initiatives should delegate market research, competitor analysis, and data analysis to dedicated researchers or data specialists rather than doing heavy lifting themselves. This applies to both internal product KPIs and external macro trend studies for 2026 planning cycles.
  • Delegation Quality Standard: The principle that 80 percent done by someone else equals 100 percent awesome helps leaders overcome perfectionism barriers. Leaders can still refine delegated work to 100 percent if needed, but avoid doing the initial 80 percent themselves, making delegation more palatable for those who feel responsible for quality.
  • Communities of Practice: Active product communities within organizations handle onboarding, candidate pre-qualification interviews, and role description drafting. Senior community members take these tasks off leadership plates, allowing CPOs to focus on unique value contributions rather than tactical execution that others can manage.

What It Covers

Product leaders Petra Villa and Theresa Schwartz examine support systems for CPOs and heads of product during periods of headcount reduction, AI disruption, and rapid organizational change, focusing on delegation strategies and scaling leadership impact effectively.

Key Questions Answered

  • Executive Assistant Support: CPOs rarely have executive assistants despite being C-suite peers with CEO and CFO who typically do have this support. Even three to six hours weekly of calendar management, email filtering, and boundary reinforcement helps leaders who struggle with saying no delegate effectively.
  • Strategic Research Resources: Product leaders conducting strategy initiatives should delegate market research, competitor analysis, and data analysis to dedicated researchers or data specialists rather than doing heavy lifting themselves. This applies to both internal product KPIs and external macro trend studies for 2026 planning cycles.
  • Delegation Quality Standard: The principle that 80 percent done by someone else equals 100 percent awesome helps leaders overcome perfectionism barriers. Leaders can still refine delegated work to 100 percent if needed, but avoid doing the initial 80 percent themselves, making delegation more palatable for those who feel responsible for quality.
  • Communities of Practice: Active product communities within organizations handle onboarding, candidate pre-qualification interviews, and role description drafting. Senior community members take these tasks off leadership plates, allowing CPOs to focus on unique value contributions rather than tactical execution that others can manage.

Notable Moment

Petra Villa observes that product leaders scale poorly because they operate as solo product people on development teams for so long that they never learn to request administrative help, maintaining an ingrained mindset of handling everything themselves despite reaching executive levels.

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Episode Transcript

Hi, folks. This is all things product with Petra Villa And Theresa Schwartz. And we're so happy you're here. Hi, Petra. Hi, Theresa. I wanted to dig into a topic that I know is probably near and dear to you just around support for leaders. So I think we're in a time period where we're seeing headcount reduced in a lot of tech companies. We're seeing generative AI disrupt everything. And from roadmaps to how we work day to day to just the pace of change is insane. On top of all of that, we're in weird economic times and weird geopolitical times. And I have I I know that I talk to a lot of leaders that are just really overwhelmed. And I'm curious because you do a lot of product leadership coaching. I imagine you have thoughts on what leaders should be putting in place to have support through all of this. Oh, yeah. That's a good question. Yeah. Maybe my, oh, my observations as always are based on the product leaders that I'm working with and the product leaders that I'm talking to, the questions that I get online, all these kind of things. Right? So it's it's it's still my personal sample size. But what I observe from the outside is that for whatever reason, it's hard for product leaders to scale themselves to some extent. So it's hard for them to set up a support network around them. So for example, it's super rare that the CPOs and head of products that I coach do have an executive assistant. And if their title is chief product officer, they are part of the leadership team of the entire organization and company. Right? It's not a coincidence that they're called the chief product officer. Then so there are not so many of them. And when we look at their peers, it's most likely the case that the CEO has a personal assistant and the CFO has its personal assistant. Sometimes not not a full time resource or not a few Yeah. It could be shared. Yeah. It could be shared shared person on the team. But it's rare that the product leaders are having that. And this is, for example, one thing that I always challenge them in the coaching session and say, like, why is it that there is not three hours of support or even six hours would be better than none or something like that. Just somebody who's on top of your calendar or somebody who's on top of your email inbox and is doing a bit of pre filtering and stuff like that. So that is the first thing that I always encourage product leaders to at least think about. And it's more often their personal limitation and their personal, I don't know, I'm in product. I can do it all. I need to be on top of all the things anyways. And I think it comes a lot from this, the product …

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