10 Business Moats That Actually Protect Your Marketing

Did you know that most businesses only use 20% of their data? That's like reading a book with most of the pages torn out or paying for coffee that's one fifth full. Point is, you miss a lot unless you use HubSpot. Their customer platform gives you access to the data you need to grow your business. The insights trapped in emails, call logs and transcripts. All that unstructured data that makes all the difference. Because when you know more, you grow more. And when you get a full cup of coffee, you can do more too. But I digress. Visit hubspot.com today. Using only 20% of your business data is like dating someone who only texts emojis. First of all, that's annoying. And second, you're missing a lot of context, but that's how most businesses operate today, using only 20% of their data. Unless you have HubSpot where all the emails, call logs and chat messages turn into insights to grow your business because all that data makes all the difference. I would know because I use HubSpot at my company. Learn more at hubspot.com. Being a know it all used to be considered a bad thing. But in business, it's everything because right now most businesses only use 20% of their data unless you have HubSpot where data that's buried in emails, call logs, and meeting notes become insights that help you grow your business because when you know more, you grow more. See, being a know it all isn't so bad. Visit hubspot.com today to learn more. Nobody likes a spoiler unless it's your customers telling you exactly what they need, But too bad most businesses miss out on these signals. The hits dropped in emails, the messages hidden in call logs and chats, all of it trapped in the digital ether. But with HubSpot, you get all this data in one place. Their customer platform brings together the insights you need to grow your business. And spoiler alert, the more you know, the more you grow. Visit hubspot.com to find out how today. Cutting your sales cycle in half sounds pretty impossible, but that's exactly what Sandler Training did with HubSpot. They used Breeze, HubSpot's AI tools, to tailor every customer interaction without losing their personal touch, and the results were pretty incredible. Click through rates jumped 25%, qualified leads quadrupled, and people spent three times longer on their landing pages. Go to hubspot.com to see how Breeze can help your business grow. Alright, Neil. So you know what we're gonna talk about? We're gonna talk about 10 business boats that actually protect your marketing. Okay. So the first business boat we're gonna talk about today, the first one is switching costs. And what switching costs are is when you think about there's a there's a great strategy book out there called the seven powers and one of the powers in there is switching costs and so one example of this would be let's say you …