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Her First $100K

267. The 3 Mistakes You're Making with Your Money Resolutions (Personal Finance Cheat Sheet Pt. 1)

30 min episode · 2 min read

Episode

30 min

Read time

2 min

Topics

Career Growth, Personal Finance, Psychology & Behavior

AI-Generated Summary

Key Takeaways

  • Emotional Goal Anchoring: Financial goals must connect to specific life changes beyond numbers. Instead of "pay off debt," visualize how debt freedom enables flexible career choices, reduced stress, or pursuing passion projects that align with personal values and desired lifestyle changes.
  • Bare Minimum Consistency: Replace perfectionist expectations with sustainable minimums. Rather than saving maximum amounts daily or never missing workouts, establish realistic baselines like ten-minute walks or small monthly savings transfers that maintain momentum without burnout or abandonment after two weeks.
  • Progress Tracking Ritual: Schedule monthly money dates to review financial progress and build neural reinforcement. Without visible proof of incremental changes, brains lack motivation to continue. Regular check-ins create accountability and celebration opportunities that sustain long-term commitment beyond initial January enthusiasm.
  • Shiny Object Avoidance: Core financial principles remain unchanged: spend less than earned, save consistently, invest for growth. Chasing novel budgeting apps or trendy money hacks distracts from fundamental consistency. Simple repeated actions over time outperform complicated optimization attempts that fade quickly.

What It Covers

Tori Dunlap identifies three critical mistakes people make with financial New Year's resolutions: lacking emotional anchors for goals, adopting all-or-nothing mindsets, and failing to track progress consistently throughout the year.

Key Questions Answered

  • Emotional Goal Anchoring: Financial goals must connect to specific life changes beyond numbers. Instead of "pay off debt," visualize how debt freedom enables flexible career choices, reduced stress, or pursuing passion projects that align with personal values and desired lifestyle changes.
  • Bare Minimum Consistency: Replace perfectionist expectations with sustainable minimums. Rather than saving maximum amounts daily or never missing workouts, establish realistic baselines like ten-minute walks or small monthly savings transfers that maintain momentum without burnout or abandonment after two weeks.
  • Progress Tracking Ritual: Schedule monthly money dates to review financial progress and build neural reinforcement. Without visible proof of incremental changes, brains lack motivation to continue. Regular check-ins create accountability and celebration opportunities that sustain long-term commitment beyond initial January enthusiasm.
  • Shiny Object Avoidance: Core financial principles remain unchanged: spend less than earned, save consistently, invest for growth. Chasing novel budgeting apps or trendy money hacks distracts from fundamental consistency. Simple repeated actions over time outperform complicated optimization attempts that fade quickly.

Notable Moment

Tori saved her first hundred thousand dollars at age twenty-five by treating it as a permission slip to quit her job and run her business full-time, not just as a number to achieve.

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Episode Transcript

You are sabotaging your financial goals and New Year's resolutions already. Here's how to fix it. But first, a word from our sponsors. You all have heard me say that my partner signed his first client with his business, his brand new business, and literally talked to him the other day. He is in talks about landing his second big client. And all of that happened because of his Squarespace website. Squarespace is so easy to use. I literally built him his website in a weekend. I don't know how to code. I don't know anything. But I can drag and drop, and you can drag and drop too. So if you're trying to design a beautiful website, Squarespace is the place to be. The other thing he's doing on Squarespace is that he can send emails to anybody that signs up who's interested through their email campaign tool, and he can also take payments directly through Squarespace. So he doesn't have to use and pay for, like, another payment processing service. It's already baked into Squarespace. Head on over to squarespace.com/sfpod for a free trial. And when you're ready to launch, you can use offer code s f pod to save 10% off your first purchase of a website or domain. This is literally the code that I told him to use, and he saved 10% off his website. Welcome to the personal finance cheat sheet series here on Financial Feminists. This is a brand new series we're launching. It is three episodes, including this one, about how to get started fresh financially and how to be better with money finally in 2026. If you're new to the show, my name is Tori. I help women be better with money. We've helped over 5,000,000 women save money, pay off debt, start investing, and start businesses, and I'm also a multimillionaire and New York Times best selling author. Before we get into all of the ways you're sabotaging yourself already, and I know you're like, I'm, like, two seconds into January. It can't already be happening. It is. Let's talk about all of the pressure you're feeling around the New Year. First of all, I'm pissed off about the fact that, like, the new year happens when it gets dark at 04:30 and it's freaking cold outside because it really should start in spring. It would be really nice to say, as all the flowers are blooming and it's getting warmer outside and I actually have daylight, I'd love to now set goals about the person I wanna be. However, that's not how New Year's resolution works. They start apparently in January when it's the most inopportune time for you to motivate yourself to make changes. But that's why I'm here. We know statistically, and I'm not gonna harp on it too much because you know it too, that most people don't fulfill their New Year's resolutions, and people give up by week two. But you're not one of those …

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    SPONSORS: Mint Mobile
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