Why Getting AI to Recommend Your Brand is the Next Big Growth Opportunity with Alex Dees

Who's the reds rock today, Fire Nation? JLD here, and welcome to Entrepreneurs on Fire brought to you by HighLevel, the all in one sales and marketing platform. Today, we'll be breaking down why getting AI to recommend your brand is the next big growth opportunity. And to draw these vibombs, I brought to Alex Dees and the EOFire Studios. Alex is the cofounder and CEO of Meridian, an AI startup that helps brands measure and improve their visibility in AI search. And today, we'll talk about building in public, AI is rewriting discovery, the collapse of the buyer journey, winners versus losers right now, and, oh, so much more. And a big thank you for sponsoring today's episode goes to Alex and our sponsors. Are you ready for the ultimate all in one platform for entrepreneurs, marketers, coaches, and agencies? Build funnels, automate follow ups, manage clients, and even white label your own software. Say hello to our featured partner, High Level, and visit highlevelfire.com to start your free trial today. Fire Nation, are you ready to make 2026 your best year yet? I believe it's time to start your transformation by attending the world's highest rated business growth workshop taught personally by Clay Clark and featuring football star and entrepreneur Tim Tebow and president Trump's son Eric Trump at thrivetimeshow.com/eofire. Again, request life changing tickets today at thrivetimeshow.com/eofire. Alex, say what's up to Fire Nation and share something that you believe about becoming successful that most people disagree with. Hello, Fire Nation. It's great to it's great to be here. I think you're happy, John. I think the thing that I would say is becoming successful is usually after many years of failure. So if you're going through that failure, just just keep going. Well, Fire Nation, we're gonna talk about why getting AI to recommend your brand is literally and figuratively the next big growth opportunity. And, Alex, one thing I wanna start talking about is building in public. I mean, you've literally gone viral as a founder by sharing your journey in real time. So how does building in public change brand power, change trust, and speed of growth compared to traditional marketing? Yeah. I think it's really about building trust from day one, and that's to everyone that you're selling to. Right? When someone has seen your face before just by, you know, scrolling on our feeds, they just have, I think, a lot more trust and they know what you're about rather than the first time you email them or the first time you go on a call. So I think this really applies to, you know, first calls with, with investors, first calls with employees, and really most of all, first calls with customers. They already kind of know who you are. Hopefully, have a little bit of that trust built in. So I think, in today's world of distribution is everything. You really gotta be thinking about distribution early, and building that …